Retail Marketing

The retail environment has never been more high-stakes. Whether it’s online, offline or in-store, it’s where brands are made. Moving shoppers through the decision process Moving shoppers through the purchase decision process requires each retail channel be consistently and dynamically executed.  Schawk Retail Marketing (formerly Ambrosi) helps many of the world's top retailers integrate the shopper experience no matter where or how consumers like to shop.

Our clients include numerous leading big box and specialty retailers across categories that range from beauty, cosmetics, apparel and intimate apparel to home improvement, office supply, home furnishings and electronics. Creating and coordinating all the moving parts in major promotional or seasonal retail campaigns for thousands of retail stores and numerous media outlets; ensuring that all these time-sensitive marketing communications are where they should be when they need to be – these are also our strengths. Using clients' own data, inputs from leading business information providers, as well as appends from third party resources, we are able to confidently identify new target segments and test creative formats and promotional techniques vs. controls.  This enables us to measure response and optimize every marketing strategy we deploy.

Schawk Retail Marketing’s services range from strategic campaign planning to the creative execution of brand and campaign imagery across everything from FSIs/advertising circulars and in-store displays and signage to direct mail, catalogs and websites. Schawk also offers comprehensive photography services as well.

Additionally, Schawk offers a proprietary software product to help manage retail campaign performance. Among other capabilities, this product allows users to manage and execute retail promotional inventory management, budget and campaign management, promotion planning and tracking as well as KPI reporting.