BLUE

BLUE’s Enterprise DAM (digital asset management) module is a single web-based file repository that allows users to access correct versions of previous and existing jobs and assets in any file format (PDF, Illustrator, MS Word, video, etc.). The structure and taxonomy of the system is fully configurable, allowing organizations to create a familiar and friendly artwork management user experience.

Assets or areas of the digital asset library can be secured to ensure assets are available only to those users who should have access to them. Sales organizations or external vendors can be invited to download digital assets directly from the site in a controlled and secure way where appropriate.

Key features of the BLUE digital asset management module:

  • Intuitive search capability including thumbnail and preview displays
  • Flexible configurable meta-data that enhances the intrinsic value of the asset and allows for more intelligent searching and sorting
  • Full text searching on text inside files
  • Ability to save and share frequently used search queries
  • Configurable security rights down to the asset level
  • Ability to track and report on the use of individual assets or groups of assets

Benefits of the BLUE digital asset management module:

  • Reduction in distribution costs (direct download from website eliminates courier costs)
  • Reduction in labor cost associated with finding the correct assets
  • Reduction in cost for recreating content by making existing content easier to locate
  • Increase in content quality and consistency
  • Reduction in time needed to create new content
  • Reduction in the storage and maintenance costs often associated with numerous manual ad-hoc archives on CD, DVD or individual hard drives

To gain maximum benefit from BLUE™ digital asset management module, use in conjunction with other BLUE digital workflow management tools:
BLUE™ OnLine Proofing
BLUE™ Lifecycle Management
BLUE™ Intelligent Performance Management